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Add UTM params to VSCE links

Warren Gifford requested to merge philipp-spiess/vsce-utm-links-2 into tjk/vsce-search-ui

Created by: philipp-spiess

Fixes #30859 (closed)

We want to improve our funnel tracking to better understand when users started their flow in VS Code (see #30859 (closed) for more context).

  • Sidebar CTAs
  • Banner CTAs
  • CTAs from Save Search, and Create Monitor buttons
  • Create VSCE campaign events on sourcegraph.com

Test plan

  1. To validate that this logs the right parmeters I changed the hostname to my local instance: https://sourcegraph.test:3443/sign-up?editor=vscode&utm_medium=VSCIDE&utm_source=sidebar&utm_campaign=vsce-sign-up&utm_content=sign-up and verified that the events show up in the console: Screenshot 2022-02-09 at 14 19 41
  2. With the help of @abeatrix and @tjkandala I was able to build the extension locally and verify that all buttons indeed contain the UTM parameters in the links they open.

Note: This is a new version of a previous PR (https://github.com/sourcegraph/sourcegraph/pull/30890) since we have not merged all of the VSCE code into main yet. Merging this into main will have a merge conflict in client/web/src/tracking/eventLogger.ts

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